Ford Fusion faced challengers head-on… and won!
Posted in Cars on Aug 13th, 2008
Ford Fusion is the mid-size that made directly challenging the competition a cornerstone of its marketing. Since Ford Fusion was in the same market niche as Toyota Camry, Honda Accord and Hyundai Sonata, the original idea was to pose the “Fusion Challenge”—videotape the reactions of actual owners when they surrendered their cars and drove the [...]